sourceThe social media networking is like all-consuming nebula that has made virtually everyone a blogger, metaphorically speaking of course. Starting with 140-character tweets to heartfelt Facebook updates to 'pins' on Pinterest; one can duly …
Category Archives: content
If I Were Starting Social Media from Zero
A couple of months ago without notice, all of the social media sharing counters on my primary website had reverted to zero. Just like that, thousands of shares that had accumulated over a period of nearly seven years had vanished. Why is this significant? Social sharing is what is known as “social proof.” It’s evidence [...]
Editorial Calendar Stress? Content Brainstorm Could Spell Relief
Is the lack of new ideas for your company’s blog stressing you into insomnia and nail biting? It’s daunting to be the one who has to keep the editorial calendar filled with blog post concepts on an ongoing basis. I get it. I’m charged with not only ‘inspiring’ the folks at Right Source to produce [...]
Does Turnkey Marketing Work?
When people use the word “turnkey” as it applies to marketing, they often mean one of two things. The first is marketing that covers everything from soup to nuts. People want to know if you can be their one-stop shop for all the marketing they need without them being involved. Can we be a one-stop [...]
Guest Posting (Part III): Commom Mistakes With Posts
imageIn the series of guest posting tip and tricks, we spoke about the essentials a host website/blog should keep in mind before accepting guest posts.Today we shall take up the case of necessary checks and balances that need to be followed. There are …
Guest Posting (Part II) – What To Look For In A Guest Post?
imageTaking on from where we left of the discussion in the last post, today we shall be talking of "What" to look for while accepting guest posts.I am sure most of us get enough requests from freelancers and contributing authors willing to wr…
The Problem With Content
I’m in San Diego today speaking at Social Media Marketing World. The message of content marketing has certainly taken root in the digital and social marketing space and as the message of content, content, content grows louder and louder so too does the level of frustration. Producing content actually requires some work. Producing lots ofContinue Reading
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The Problem With Content is a post from: Small Business Marketing Blog from Duct Tape Marketing
7 Startup Events and News to Watch This Week
Mark Zuckerberg gets political, Work on your business (community), get an edge with big data, Twitter unleashes updates for third-party developers, master the art of storytelling, learn about conscious capitalism, build a business in 36 hours at startu…
MTFW: Content Only You Can Create
In the rush to create content for blogs, emails and social media, many small business owners fall in to the trap of simply re-purposing content they find elsewhere. While some of this information is good to share, you need to have your own perspective as well. If you want to stand out, you have to include content [...]
