There we are. We launched a product. But didn’t get the response we expected. We reached out to someone to work together. But they said no. We thought we would attract clients by the millions. But we didn’t. And then we … 1) Only see all the things that went wrong. We are mad at [...]
3 Draining Things We Do When Things Go Wrong. (And what we can do instead.) is a post from: She Takes on the World
Many small business owners can’t afford to hire a business lawyer to get legal advice, create professional contracts, and register trademarks. But as my guest on today’s episode of She Takes on the World TV says, “Ignorance is not bliss.” You can’t afford not to talk to a lawyer about starting and growing your business. [...]
Essential Legal Advice for Entrepreneurs: In Conversation With Lawyer Kyle Durand is a post from: She Takes on the World
The office space I rented a few years ago was quite lovely, with the exception of our neighbor always leaving boxes of paperwork in the hallway. It was a real pet peeve of mine that someone had the audacity to leave their crap in the hallway when other people had clients coming in. One day [...]
A Behind-the-Scenes Look at the 10 Small Business Tools I Use is a post from: She Takes on the World
We all know it’s certainly possible to hire someone to help you with your SEO efforts even if they don’t live right next door, but that doesn’t necessarily mean it’s the best idea. More and more SEO agencies are beginning to persuade companies that the Internet is an industry where you can work far apart. [...]
Is It a Good Idea to Hire an SEO Agency Miles Away? is a post from: She Takes on the World
This year I’ve been able to attract some incredible press opportunities for She Takes on the World, from being on the cover of two magazines to over 100 features online to being in the pages of People Magazine’s StyleWatch. Every business needs to continually get press to keep growing, and that’s what I want to [...]
How to Get Press With My “ENTER-preneuring” Tips is a post from: She Takes on the World
It happens in the business world all the time. A company or a brand, desperate for some publicity, takes their marketing campaign or business model just a little to far, creating an unexpected wave of consumer backlash. Commonly referred to as “jumping the shark,” this act of corporate humiliation can often cause irreparable damage [...]
Is Your Business About to “Jump the Shark” is a post from: She Takes on the World
Some people refer to it as a “Eureka!” moment. Others think of it as a little light bulb going off. In business as well as in life, your “aha!” moment is going to shape you and help you grow, taking what you didn’t understand at first and adding clarity and comprehension to get “it” all of [...]
Finding Your Aha! Moment in Business is a post from: She Takes on the World
Many of us have had to write an article at one time or another, be it for a blog or a newsletter. But no matter the purpose, it’s your responsibility to make it interesting—otherwise no one will read it. (Except you.) So how can you make your article interesting and engage your reader? It’s all about [...]
7 Simple Formulas for Writing Articles That Get Read is a post from: She Takes on the World
“Deciding what not to do is as important as deciding what to do.” — Steve Jobs As women entrepreneurs, we often take on more than we can handle. Often the “to-do” lists from projects, family schedules, home, business, clients, staff, etc., can bury us. However, when I finally learned to make a Do-Not-Do list, I [...]
Wanna Be Successful? Make a Do-Not-Do List is a post from: She Takes on the World
You’re probably familiar with this scenario: You log onto Facebook, post a cool factoid of the day for your community to process during their morning coffee break. And, by 3pm, among the dozens of comments and likes your post has generated, there it is—a random comment along the lines of: “I ordered my product last [...]
How to Use Social Media to Deliver Stellar Customer Service is a post from: She Takes on the World
