Did you know that your Facebook updates are never going to be seen by 100% of your fans in your newsfeed? Instead, only 2% to 48% will see them. Yet, Mari Smith, who has been called the Queen of Facebook, still says Facebook has value for small businesses. She offers several highly specific tips in this interview about Facebook for small businesses.
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Small Business Trends: Can you tell us a bit about your background and Read More
The post Mari Smith on How Small Businesses Can Use the 80/20 Rule in Facebook appeared first on Small Business Trends.
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Technology moves at the speed of sound and social media resides in the technological realm. As a result, social management must be nimble and ready to evolve and adapt at the same speed in which technology moves. Justyn Howard, CEO and Founder of Sprout Social, joins Brent Leary to discuss changes in the way social management is being performed and what current social trends are revealing about the future of social management.
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Small Business Trends: Read More
The post Justyn Howard, Sprout Social: Social Media Management Evolution appeared first on Small Business Trends.
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Go into every interview with the end-goal of receiving a job offer. Make it your decision as to whether you want to work for the company rather than letting the company determine whether you are a fit. While interviewing is not always easy, there are certain tricks which can be implemented to increase one’s odds [...]
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Tune in as Matt Thomson, Vice President of Business Development and Platforms for Klout, joins Brent Leary to discuss the ins and outs of social influence. Among the topics discussed are measurement, influential media, leveraging, branding and more.
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Small Business Trends: Can you tell us a little bit about your background?
Matt Thomson: Sure, I mostly spent my time consumerizing the enterprise normally on the product side. Klout is actually is my first business development Read More
The post Matt Thomson of Klout: Measuring Influence in the Social Sphere appeared first on Small Business Trends.
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Have you dreamed of starting your own business but find yourself unsure of how to make the transition from employee to entrepreneur? Melinda Emerson, the Small Biz Lady, joins Brent Leary to share her “Emerson Planning System;” six steps to transition from employee to entrepreneur.
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Small Business Trends: Can you share a bit of your background with us?
Melinda Emerson: I am an entrepreneur just like you. I was somebody who was getting headaches on Read More
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Written on
April 11, 2013 by
Manoush Zomorodi in
camera ready,
CNN,
Interview,
Interviews,
manoush,
Media Branding,
on air,
on camera,
Personal Branding,
Podcast,
presentation,
radio,
Skype,
television,
TV,
Video,
YouTube
Audiences make snap judgments about anyone on camera. Viewers immediately assume someone is hostile if they look slightly angry. A confused look can come across as dopey. A blank face looks snooty or boring. That’s because video amplifies every facial expression—and often viewers don’t stick around to find out if their first impression was wrong. [...]
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Brian Solis, Author of “What’s the Future of Business: Changing the Way Businesses Create Experiences,” joins Brent Leary to discuss the importance of creating fluid, memorable and enjoyable customer experiences in business and across marketing channels.
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Small Business Trends: You have written a number of books and are a highly sought after speaker. Can you tell us a bit about your background?
Brian Solis: I am a digital analyst over at Altimeter Group, I Read More
The post Brian Solis of “What’s the Future (WTF) of Business:” Creating Customer Experiences appeared first on Small Business Trends.
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A few years ago we published a huge roundup of interviews with awesome people. Since then many of the links were broken as videos and articles had been moved and of course many new interviews have been produced. Below, we have updated all of the links, added in more recent interviews where needed and added [...]
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It takes a great deal of time, effort, passion and commitment to create successful businesses today. Recently I had the pleasure of hosting Social Biz Atlanta 2013 where four company founders of inbound marketing and CRM startups discussed how customer engagement has changed in the past 5 years with the rise of social media. They shared a number of their experiences and insights leading them to create successful businesses, which eventually were sold for a combined total of $250 million Read More
The post 4 Startup Founders Discuss How Customer Engagement Has Changed appeared first on Small Business Trends.
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The Cloud offers many enticing benefits and opportunities to small businesses that they otherwise may not have had access to. Tune in as Steve Cox, Oracle’s Vice President of Oracle Accelerate Programs, joins Brent Leary for a discussion on the lure of the Cloud – return on investment.
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Small Business Trends: Can you tell us a little about your role at Oracle and your personal background?
Steve Cox: Sure, I have been with Oracle Accelerate Read More
The post Steve Cox of Oracle: Cloud’s Lure is Return on Investment appeared first on Small Business Trends.
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