Category Archives: MTFW

MTFW: Tax Preparation

Now that tax season is over, it’s a good time to look at ways to reduce your tax bill next year. Join us as we chat with Gregory Simons about how you, the small business owner, can get ahead. About Gregory Simons: Greg has been an accounting professional since 1988, having worked for two Big [...]

MTFW: Reaching for the Stars

CJ McClanahan believes that fundamentally, every business has the core objective to “deliver goods or services in a fashion that provides an en ever increasing value to the shareholders.” Additionally, in a highly competitive, constantly changing marketplace, all businesses must adhere to one additional ideal in order to thrive and effectively adhere to their core objective that is [...]

MTFW: What’s New In Content Management

With changing rules from Google and new technology, keeping your marketing one step ahead of  your competitors is an on going challenge. That’s what drove conference organizers John and Linda Coonen to organize the first CMS  Expo in 2008. Their formula: invite the best in the CMS community to showcase what they can do to [...]

MTFW: Digital Storytelling

Great videos begin with great stories. This week, we will talk with Lisa Whitman, co-owner of Digital Stories Productions, about how to use stories as the foundation of a great video. Lisa describes herself as a host, interviewer, listener, story teller, producer and professional chit-chatter. I am really looking forward to a great conversation about capturing [...]

MTFW: Succession Planning

Today you’re focused on building your business, but someday you may want to sell it or turn it over to your employees. All too often business owners wait until it is way too late to start mapping out an exit strategy. Our conversation with  T. Ray Phillips, owner of  The Family Business Legacy Company, LLC., will be [...]

MTFW: Content Only You Can Create

In the rush to create content for blogs, emails and social media, many small business owners fall in to the trap of simply re-purposing content they find elsewhere. While some of this information is good to share, you need to have your own perspective as well. If you want to stand out, you have to include content [...]

MTFW: Funding Local

Talking with entrepreneurs in Indy, I often hear complaints about the lack of local funding in the city. Today’s guest Brandon Smith is trying to change that. He is part of a new venture Localstake, which connects investors with companies looking to raise capital. The twist? This Internet-based platform focuses on micro-investments on a local scale. [...]

MTFW: Business and Community Responsibility

Business owner Joel Russell believes a business should do more than just produce products and services.  A business should be actively engaged in making their community a better place to live. From programs which engage employees in fundraising for charities to contributing a portion of company profits to causes he supports, Joel has built a company that [...]

MTFW: Creating an Active Arts Community

A vibrant artistic community will adds interest, jobs and revenue to a city. Indy is lucky to have an organization like IndyFringe at the center of our community. From modest beginnings just under a decade ago, the Indianapolis Fringe Festival has grown into an annual cultural attraction that keeps drawing record audiences. With eight different venues, 64 performing groups [...]

MTFW: Branding – More than a Logo

A great brand is more than a great logo. Having a truly iconic brand means understanding who you are and what you offer to customers. From the pictures you chose to the words you write, every part of your business should reflect your value proposition.  This week we will be talking with brand strategist Nila Nealy about [...]