Category Archives: personal brand

Why You Need a Sponsor More than a Mentor

A sponsor is a mentor on steroids. A mentor gives you advice, encouragement and direction. A sponsor advocates for you. Or, to use Sheryl Sandberg’s term – your sponsor “leans in” for you. Your sponsor doesn’t just help you the way a mentor would by making a few calls, helping you prepare for a meeting [...]

Personal Branding Blog Weekly – 15 April 2013

One way to make managing your personal brand less taxing is to learn from other people’s experience. For example, Aaron McDaniel’s article titled “Are You Scared of Your Boss” provided a valuable tip about “asking for clarity”. If you’ve been focused on other things (like your taxes), then take a look at all the great [...]

7 Spam Things Get You Blocked, Unfollowed or Disconnected

I’m on a rant and a mission. I know, its public domain and there are no real rules in place, or people enforcing them, except ourselves, BUT,  there is an unspoken etiquette and there has to be an understood protocol and way we respect each others online and web worlds. Yes, we have settings and [...]

Debunking Personal Brand Cultural Myths: Part 4

This is the final part of a 4-part series sharing ‘myths’ of personal branding. While these myths are typical within Japanese culture, they can easily be debunked in other cultures around the world as well. Make sure to also read about myth #1, “I have to give up my group identity,” myth #2, “Personal branding goes [...]

Extroverts: 4 Branding Takeaways From Introverts

Although introverts may appear soft-spoken, they actually have some big ideas when it comes to branding. Their branding techniques speak loudly and extroverts need to listen up. Whether it’s an introvert’s quiet thinking or their great amounts of creativity, here are some branding strengths of introverts that extroverts should pay attention to. Introverts are passionate [...]

Branding Your Linkedin Profile For Job Search

Your Linkedin profile and your resume are each used differently by employers and used for different purposes. However, I get asked all the time if making your Linkedin profile identical to your resume is a wise idea. Linkedin must think it is … since they have an app that automatically loads your profile data into [...]

Debunking Personal Brand Cultural Myths: Part 3

This is part 3 of a monthly series where I am sharing ‘myths’ of personal branding. While these myths are typical within Japanese culture, they can easily be debunked in other cultures around the world as well. Make sure to also read about myth #1, “I have to give up my group identity” and myth [...]

Say YES and Get Ahead

There is a fairly recent movie called “Yes Man” starring Jim Carrey. The premise was simple … say yes to everything! To most people saying yes is NOT the first thing that comes to mind when asked to do something. Think about the last time a friend asked you to drive them to the airport. [...]

5 Daily Gratitudes Lifestyle

A little gratitude goes a long way. A card, some flowers, and even the simplest “thank you” can say more to others than you can claim in any article, sales pitch, or blog. These signs of gratitude aren’t just gestures though. They are part of a lifestyle that needs to be implemented within your brand [...]

Turn Up the Volume on Your Brand

For many, the idea of public speaking is quite alarming. While they might not think twice about speaking one-on-one with a colleague or to a small group of people, increase the number by 20 and they’re likely to panic. The widespread fear of public speaking isn’t a secret, but effective public speaking skills are essential [...]