The Small Business Administration has taken a big step toward leveling the playing field on which small businesses compete with large ones. It’s now providing a new online information service …
Category Archives: prospects
There is No Competition When You Innovate
Businesses have traditionally dedicated a great deal of effort to staying ahead of the competition. This tends to limit their focus on the variables that are easily matched, such as pricing and features. Business then becomes a measured battle that often leads to a downward spiral, one in which not even the customer wins. While consumers [...]
Local vs Location Business Marketing
When it comes to business marketing, there is an important distinction to be made between local and location. Local businesses have a distinct advantage due to their physical location – proximity to a population of potential buyers. Yet, ever business can capitalize on local, because in addition to location, it is affected by a number of [...]
10 LinkedIn Tips for Growing Your Business
This original article by Jeff Korhan (now updated) was published earlier at Social Media Examiner. Why should you use LinkedIn for networking? With 161 million business members, and a reputation as a trusted network, LinkedIn may be the most powerful business networking service both now and moving forward. How are you using LinkedIn to grow [...]
Want to Be Luckier, Smarter, and Happier? Connect the Dots
What could happen if you made a commitment to reconnecting with just a few of your former prospects or customers every day? If your experience is anything like mine, you will get luckier, smarter, and happier. I’ve recently been building a daily habit of reaching out to at least 3 prospects or customers – all [...]
Build Your Listening Muscle
We know the importance to our health of building our muscles and working on them every day. Well, building our listening muscle is equally important to our business. Yet this is a muscle that often goes untended.
We are often so focused on the next step, the next sentence, the next opportunity that we forget to be present and pay attention. In addition, there are so many more influences and stimuli these days that we can feelRead More
