Elements of inspiration that went on to become my new book, What’s the Future of Business, Changing the Way Businesses Create Experiences Blame it on the youth they say. Indeed, there’s a great assumption that the future of technology falls in the hands of emergent generations. The youth of today will someday represent the majority [...]
Category Archives: Social Issues
Without Analytics, Big Data is Just Noise
Guest post by Eric Schwartzman, founder and CEO of Comply Socially, which helps employers manage the risk and capitalize on the opportunities of social media in the workplace. Follow him on Twitter @EricSchwartzman The online Boston Marathon bombing witch-hunt last week dragged social media down to a new low. Social media has become “the cocktail [...]
TNN (Twitter News Network) Trumps CNN….Again
Like many, I found myself gripped by the real-time reports that poured in on the evening of April 19th…Boston Police were in close pursuit of the second Boston Marathon bombing suspect. Up to this point, I mostly followed the story via @CNN and CNNLive. I noticed however, that some of the most interesting updates were [...]
How I Faked Celebrity Tweets in Support for My New Book and Why You Should Care #WTF
I just can’t believe it. On Friday afternoon, my Twitter stream was overflowing with Tweets and Retweets of what could only be best described as an outpouring or gushing of love and support for my new book by some of the world’s most recognized celebrities in the world. Seriously…WTF!? See for yourself… I’m sure by [...]
The Gap Between Social Media and Business Impact: 6 stages of social business transformation
In business, social media is becoming a lot like email. Every company has it. In an Altimeter Group survey of 700 executives and social strategists fielded in late 2012, we found that 100 percent of participating enterprise organizations run to varying extents an active social media strategy. But unlike email, organizations haven’t mastered how to [...]
Can you answer the question everyone is asking? WTF – What is the future of business?
Today’s leading companies are already becoming obsolete. Fortunately or unfortunately, they won’t know until it’s too late. In 10 years, 40% of the Fortune 500 was replaced. Irrelevance is only accelerating. It’s Digital Darwinism out here. #AdaptorDie! Ignorance is bliss, until it’s not. Technology…social, mobile, real-time, it’s changing the world. Customers are evolving into something [...]
Save 50% when you pre-order What’s the Future of Business in the next 24 hours
What’s the Future of Business: Changing the Way Businesses Create Experiences I recently announced the title of my next book and also that it was already at the printer with delivery just around the corner. As an author, you put a lot of work, time, research, and passion into something and you only hope that [...]
L.L. Bean: The importance of relationships in CRM and social in CSR
This is a story about the bond between a brand and a customer and the importance of relationships to do good things together… Guest post by Steven Gadecki, Director of Digital Marketing at SONY Pictures Television – Follow him on Twitter My story begins when my mother bought me an L.L.Bean backpack when I first [...]
Twitter passes 200 million monthly active users; no longer a fad
I wrote my first in-depth post covering Twitter in March 2007 saying that Twitter would be the “message heard around the world.” Since then, we learned that Twitter has become a human seismograph where news no longer breaks it tweets. We learned to speak in 140 characters or less. We’ve witnessed Tweets erupt into revolutions. Hashtags [...]
Social Media as the Next Web
Source: GapingVoid “The World Wide Web is the universe of network-accessible information, an embodiment of human knowledge.” - Tim Berners-Lee, Web inventor, founder, the World Wide Web Consortium (W3C), source For years now, we’ve talked about the evolution of Web 2.0 and an era of a more open and social web. Certainly the web has become [...]
