Category Archives: Technology

Content Marketing Tools: How to Get Relevant Website Traffic

Listen to the Episode Below Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 18 of This Old New Business weekly business podcast with Jeff Korhan. Ian Cleary is best known as “the tools guy,” especially as it relates to content marketing and social media. […]

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Watching Larry Ellison become Larry Ellison — The DNA of a Winner

In Oracle’s early days Kathryn Gould was the founding VP of Marketing, working there from 1982 to 1984. When I heard that Larry Ellison was stepping down as Oracle’s CEO I asked Kathryn to think about the skills she saw in a young Larry Ellison that might make today’s founders winners. — Though I haven’t talked to […]

How To Think Like an Entrepreneur: the Inventure Cycle

The Lean Startup is a process for turning ideas into commercial ventures. Its premise is that startups begin with a series of untested hypotheses. They succeed by getting out of the building, testing those hypotheses and learning by iterating and refining minimal viable products in front of potential customers. That’s all well and good if you already have […]

Why Founders Should Know How to Code

“By knowing things that exist, you can know that which does not exist.” Book of Five Rings A startup is not just about the idea, it’s about testing and then implementing the idea. A founding team without these skills is likely dead on arrival. —- I was driving home from the BIO conference in San […]

How to Build Better Digital Products

The digital age has changed everything. Yet we still see businesses and brands that fell behind because they were married to their own way of thinking or too slow to adapt to the new reality.

Modern Chamber Marketing: How to Successfully Build a Digital Community

Listen to the Episode Below (00:37:55) Download Audio iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business This is Episode 4 of This Old New Business weekly business podcast with Jeff Korhan. Join me and Frank Kenny as we discuss how to succeed these days with digital marketing. Frank will share how he facilitates […]

What Your Business Needs to Know About Podcasting

If you think podcasting is for techies, think again. Apple started offering support for podcasts in iTunes in 2005, but as social media became more mainstream, it appeared that video would rule the world. It did, and to a large measure still does. What then has caused the huge resurgence in podcasts? You have it […]

Should You Invest in a 3D Printer?

If you have a plan, it’s time. We’ve been very interested in 3D printers over the last…

5 Must-Do’s For Non-Tech CEOs in Technology

  Technology is the canvas for our teenagers and 20something to build their vast dreams and ambitions on. Deals like “yo” that get funded 1million$ further fuels the already maddening gold rush to dive in and be a participant. Outcome:  A lot of start-ups trying to solve a lot of problems. That is great. But, […]

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Top Paypal Alternatives for 2014: ebid

Say “eBay” very quickly and someone might hear “eBid.”  While eBay is, of course, a very well-known…