From business plans to marketing copy, being aware of common mistakes can make you a better writer.
Category Archives: writing
Overcoming Writer’s Block
We’ve all been faced with a blank page, a blank screen, an empty notebook. Our minds are either a swirling vortex of ideas with no guidance, or they’re as empty as the page you’re looking at. It’s the dreaded Writer’s Block, the bane of every writer at least once in his or her life. You’re [...]
The Basic Blog Post Structures
Woo, blog posts are great! You just sit down and let the words pour out, man! No rules, no form, no fussiness–just writing from the heart. Except not really. You might be able to sneak by with that formlessness in a personal blog post, but not in writing for your business. Any medium from a novel [...]
Writing for Marketing and Business – a collection of posts on a theme
Each month I choose an editorial focus and publish a great deal of content around that month’s theme. May 2013 was all about writing. Here’s a collection for each viewing and sharing. [View the story "Writing for Marketing and Business" on Storify] Writing for Marketing and Business – a collection of posts on a themeContinue Reading
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Writing for Marketing and Business – a collection of posts on a theme is a post from: Small Business Marketing Blog from Duct Tape Marketing
5 Reasons Businesses Don’t Blog and Answers to Those Objections
Send to Kindle As my month of experimenting with list posts draws to a close, I find myself thinking about blogging and all the work I put into it. I think about the work my clients put into blogging. And it is work. I blog nearly every day, at least five days a week, and [...]
The Writer’s Guide to Editing
There are two separate and distinct groups of people in this world: writers and editors. In most cases, a writer needs to be a passable editor to be effective and vice versa. But for many people who put ourselves in the writer’s camp, there’s a big problem. When you have to edit yourself, you have [...]
The Best Books in the World on Writing
It’s entirely possible that the title of this post is completely off. I mean, what I’ve really compiled is a list of the books on writing that I love the best. But isn’t that the thing about great writing – it allows us, compels us perhaps, to see the world through the eyes of aContinue Reading
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The Best Books in the World on Writing is a post from: Small Business Marketing Blog from Duct Tape Marketing
My Content Creation Toolbox
This month’s theme here at Duct Tape Marketing is writing – you might enjoy these two posts if you have read them yet – 7 Things I Did Not Know About Writing Before I Started and How I Write and How I Decide What To Write Essentially, from a marketer’s point of view, writing isContinue Reading
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My Content Creation Toolbox is a post from: Small Business Marketing Blog from Duct Tape Marketing
How I Write and How I Decide What To Write
People seem fascinated with routines – how other people get things done and the like. While you do need to develop your own way of getting it all done, it can be inspiring and reassuring to hear how others are doing it. (Yesterday I wrote – 7 Things I Did Not Know About Writing BeforeContinue Reading
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How I Write and How I Decide What To Write is a post from: Small Business Marketing Blog from Duct Tape Marketing
7 Things I Did Not Know About Writing Before I Started
I remember thinking I wanted to be a writer as far back as high school. Only thing is I didn’t really know how to become one. Then one day I decided that writing articles would be a good way to build my business, so I just started writing and a funny thing happened. The practicedContinue Reading
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7 Things I Did Not Know About Writing Before I Started is a post from: Small Business Marketing Blog from Duct Tape Marketing
